Jerome Anastase, VP EMEAR, participated at BBWF Amsterdam on the panel Ensuring a resilient high performing network in the post-pandemic connected home with Pedro Bandeira, VP Products & New Business at Deutsche Telekom, and Steven Offerein, Director of Business Development at F-Secure. The panel was moderated by Michael Philpott from Omdia.
The following post is based on that conversation.
Since a large majority of post-pandemic residential users constitute a remote workforce combining both private and professional use cases—the typical requirements of the connected home have evolved. If ISPs focus only on delivering speed, that is not enough to sustain resilient connectivity to the end-user device. Service providers must focus instead on subscriber’s Quality of Experience (QoE) as this is key for optimal subscriber satisfaction and worker productivity.
Home gateways must feature sufficient resources to integrate remote customer care visibility and monitoring tools, ideally being capable of taking transparent and proactive optimization actions, and possibly providing the user with an app that has capabilities for self-healing basic issues such as ideal placement of Wi-Fi extenders in case of coverage problems in an apartment or house.
Intelligent Wi-Fi or “Smart Wi-Fi” does not appear sufficient in the current context of the ultra-speed race in between telco’s deploying fiber and fast DSL (VDSL2, Vectoring, Super Vectoring) and cable operators relying on Docsis 3.1.
Optimizing subscriber QoE requires visibility of the subscriber network from the gateway to the device, with monitoring and optimization as essential to understand, anticipate, or act on any issues for any segment of the network link between the Central Office equipment edge and the home. Any hardware, firmware, or middleware failure, any congestion or latency in the chain, or even a layer1 physical issue must be detected, resolved, or ideally avoided, utilizing cloud-based artificial intelligence and machine-learning capabilities.
While enabling DPI (Deep Packet Intelligence) within the connected home can be a challenge in the era of data privacy and confidentiality (for example, with the EUs GDPR regulations), it remains critical to identify and generate some kind of blacklist of devices that are known to create bottlenecks when running certain types of applications in certain situations. This information can be made available to the end-user or can be aggregated network-wide to help the ISP better prepare and train their customer care agents, with the objective being to reduce calls, call lengths, and dispatches.
At ASSIA, we are experts in analyzing, scoring, monitoring, and optimizing the end-to-end Quality of Experience, and can help service providers understand their data to fortify and maximize their subscriber rapport and client service excellence.
We are working with major ISP’s in Europe, MIddle East, North and South America as they saw subscriber usage patterns evolve through the pandemic, providing them the tools to diagnose problems and provide their subscribers an excellent quality-of-experience. Our solutions are deployed on tens of millions of devices providing a cloud-based solution for monitoring and management of broadband access to the home, and connectivity over Wi-Fi in the home as mesh solutions are adopted.
ASSIA leads work with the leading industry standards bodies, including EasyMesh, defining the future of Wi-Fi connectivity in the home.
About Jerome Anastase.
Jerome Anastase is a French native seasoned Field Sales & Business Development Executive who joined ASSIA Inc. in early 2016 as Regional Vice President for EMEAR.
Jerome built his experience by working for large Corporates among Xerox, NCR, Motorola and Corning, as well as successfully established, structured and managed various business operations from scratch, recruiting and leading multilingual and multicultural international staff. Serving at ASSIA, Jerome orchestrated several multi-million engagements with major Telco’s and SP’s which helped the region to cross recently the 60 million mark of ASSIA’s managed home Internet subscribers.